FEMMES À L’HONNEUR | WOMEN IN THE SPOTLIGHT | MUJERES PROMINENTES
NICOLE PARKES
Hey, I’m Nicole…
I work with coaches, consultants, and business owners to develop authentic, relatable and most importantly converting brands around their business through copywriting.
My superpower is showcasing your stories to the world. I love working with my clients to identify powerful experiences they have had in their journey to success, however big or small. These experiences could be anything from a conversation you had with your barista the other day that made you look at your current challenges in a new light, to the transformative time you hit rock bottom and built yourself back up. I then turn these experiences into engaging stories so my clients can share them with their audience, strengthening their relationship with their following and increasing their sales.
Stories are what connect us and so the way to truly build a loyal following and community around your business is to let your audience into the real stories that have led you to your current position as an expert in your industry. Sharing these stories not only reinforces your knowledge and expertise with your audience, but it also allows others to connect with you on a personal level. And ultimately everyone wants to work with people they like and relate to, so you will be attracting clients aligned to your mission.
Having a clearly identifiable brand also allows you to prequalify leads in your audience, and it ensures that those leads are ready to get to work as soon as they get in contact with you. Meaning that you save a lot of time on calls, messages or emails getting your leads to close.
To develop these successful brands around our clients’ businesses we have many capacities in which we work with people. One of our leading offers is to create done-for-you copywriting for our clients whereby we write ALL of their copy for them, including daily emails/ social media posts. Or for those wanting a more educational and supportive approach, we offer Copy Coaching where we work with clients to develop custom copywriting strategies according to their business goals. We then work with our clients to implement this strategy by teaching them how to improve their copy, which also includes reviewing their copy. Finally, we work on one-off projects for landing pages, website copy, course scripts, video sales letters, sales pages, video scripts for social media reels and advertising creative.
So, to cut a long story short… (see what I did there) we cover all your copywriting bases.
This means that our clients have industry-leading brands with consistent, engaging, and relatable copy across all of their sales outlets including their website, social media pages, emails, landing pages and current offers. So, their businesses have their dream clients approaching them and they are all fired up, ready to get to work.
If you want to experience the same, drop me an email and let’s have a chat!
Or if you want to see more of my copy, check out my Facebook page where I post almost daily.