Global Leader in Natural Bladder Control

After discovering the significant prevalence and underreporting of bladder control issues in her clinical experience as a naturopathic doctor, Dr. Tracey Seipel formulated the first herbal bladder support product of its kind. For the past 25 years, Urox® has pioneered the bladder control category as the most clinically validated nutraceutical bladder control formula on the market.

Tracey is widely credited for starting the bladder control category in the nutraceutical space, receiving the USA Nutrition Business Journal (NBJ) Award in 2006 for her work in the natural urological health category. Despite urinary incontinence being a life-changing and common condition for women, as well as men and children, bladder control was widely neglected prior to Tracey’s development of Urox®.

Urinary incontinence affects…

While adult diapers are commonly used to manage bladder leakage, this temporary measure doesn’t address the underlying condition. The result is a loss of dignity, freedom and a significantly reduced quality of life. Globally, more than US$16 billion is spent annually on adult diapers, contributing to 11% of all landfill.

Urinary incontinence affects…

Urox® Bladder Control

Urox® Bladder Control is the only herbal formula proven effective for incontinence, as well as urinary urgency, frequency, nighttime urination and overactive bladder.

Urox® is a patented, scientifically formulated herbal blend with safety, efficacy and mechanism of action confirmed in 15 clinical trials. Research shows benefits for the bladder and pelvic floor, with multiple mechanisms of actions. Urox® promotes a proper brain-to-bladder nerve response, works to calm the bladder lining and allows the bladder to fill and empty completely. Results for both men and women can be seen in as little as 2 weeks, with no known adverse side effects.

Urox® Junior is further Australia’s #1 clinically proven formula for bedwetting and bladder accidents in children aged 6-14 years.

Urox® Bladder Control

Urox® Bladder Control is the only herbal formula proven effective for incontinence, as well as urinary urgency, frequency, nighttime urination and overactive bladder.

Urox® Junior is further Australia’s #1 clinically proven formula for bedwetting and bladder accidents in children aged 6-14 years.

Pioneering the health space

Destigmatising Bladder Problems

As a leader in natural bladder control, much of Tracey’s work includes educating health professionals and the broader public on effective solutions for urinary incontinence, overactive bladder and associated health conditions. Many individuals simply accept loss of bladder control as part of the ageing process. But that doesn’t have to be the case. As a nutraceutical/herbal product, Urox® gives people back control of their bladder without intolerable side effects, allowing people to have greater freedom and independence well into old age.

Aged Care

With the ageing global population, the demand for healthy ageing nutraceutical solutions has risen. Urinary incontinence and poor bladder control affect a majority of the elderly population and burden healthcare systems, nursing homes and retirement villages. Urox® in aged care reduces the need for diapers and adult hygiene products, resulting in lower costs associated with their purchase, nursing care and product disposal.

And of course, an improved quality of life for the elderly.

Healthy Ageing Research

Over the decades, Tracey has continued her research, expanding into other neglected health areas including:

Prostate Health with Prorox®,

Urinary Tract Infections with UT Cleanse,

Menopause with Femme 365,

and Andropause with Virility Max.

Tracey places an emphasis on developing nutraceutical solutions for neglected or embarrassing health conditions so people can live their biggest and best life.

Environmental Sustainability

The high usage of adult diapers further motivated Tracey to create a sustainable solution. Adult diapers are the third-largest non-biodegradable landfill issue globally, resulting in a significant environmental burden. Urox® reduces reliance on adult diapers by 75%, saving an estimated 940kg of landfill annually for every person with incontinence. This saves almost 1 tonne of carbon emissions per person taking Urox® per year.

Global Recognition

Dr. Tracey Seipel and Seipel Group have received numerous international awards in recognition of outstanding product development, business management, entrepreneurialism and innovation. Tracey’s continued work has expanded the urinary health category and conversation globally, including in Australia, the US, New Zealand and Asia.